Student Marieke wins her own Pepsi Truck!

This is the Pepsi Truck, designed by second-year-student Communication & Multimedia design Marieke van Doesburg. She is one of the winners of the Pepsi Refresh our Trucks design competition, in which creative persons were challenged to create a new draft for the Pepsi Truck, which will drive through Holland for a whole year.
Refresh your world
Six designs were selected our of twelve hundred, amongst which Marieke's. Refresh your world is Pepsi's slogan and Marieke took it very literally and put it in her draft. 'My idea is that the Truch will, driving through Holland, refresh the world.' The Pepsi bottle is lying, and the coke will be shot out of the bottle', Marieke explains. 'But I still can't believe it is my design on the Truck. Even my name is on it. This is very special.'
A coke?
She also won 1440 cans of Coke, of which half was delivered home by her 'own Truck'. And the other half? 'I will hand them out at school of course!'. Besides winning her Truck and many liters of coke, she also gets an inside view in the design studios of Pepsi.


