Dutch student company Students2Business have won important contest
Dutch student company Students2Business have won the Dragon’s Den contest at the Student Trade Fair 2009 in Norway .
Toothpaste
The six students who study Technical Business Administration in Arnhem beat the other student companies which came from 27 different countries, a remarkable achievement. Their successfull product the Squeezer is a clever small aparatus which squeezes a tube until its last drop. The squeezer is used mostly with toothpaste.
Dragon's Den
The Dragon’s Den, an element of the Trade Fair, is very popular among the students. That’s because of the British TV programme with the same name. Every company has two minutes time to convince the jury why they should invest in their product. Students2Business won because of the way they placed their product in the market and because it is an item that saves money, which is welcome in this time of financial instability, acoording to the jury. ‘And it is a sustainable item, general manager Frank Pek says. You use less tubes so as a result you will have less garbage per person per year.
